Your Generational Exit, Led by a Founder Who’s Done It.
Selling your business may just be the most important process of your life. We’ve been in your shoes. Let us run the process for you.
The Zogby process
From first number to final wire.
Connect your business, get a real valuation, and let vetted buyers compete while we run the deal.
Work with Ben to tee up your exit.
Connect your business details and get a valuation range in minutes. Set your asking price.
Build your listing and provide documentation.
Meet buyers, get offers and proceed with your top pick.
Sign the deal and get the wire. We don't stop working for you until the cash hits your account.
Trusted by founders and acquirers
Real Founders. Real Buyers. Real Deals.
Founders and buyers who have closed deals on Zogby, and what they had to say about using our Firm.
What we do
We run the whole thing, so you don't have to
Selling a business is a job on top of running one. That's the part we take off your plate.
We figure out what it's worth
You connect your numbers and answer a few questions. We come back with a real valuation range based on what businesses like yours actually sell for, not a guess and not a number designed to flatter you.
We get it ready to sell
Most businesses aren't sale-ready on day one. We tighten up the things buyers poke holes in, put the financials in order, and build the deal room so diligence doesn't fall apart halfway through.
We take it to market, quietly
Your business goes out anonymized. We bring it to vetted buyers, handle the NDAs, and field the interest so you're not stuck answering the same questions twenty times or tipping off your competitors.
We screen every buyer
Anyone who gets past the teaser gets vetted first. We check proof of funds, ask how they plan to run the business, and filter out the tire kickers and bargain hunters before they ever reach you.
We run the deal to close
Offers, negotiation, the back-and-forth with the buyer's lawyers, the wire. We've sat on both sides of this table and we don't let deals die over things that could have been handled.
We stay through the handover
Signing is not the finish line. We stay on for escrow, asset transfers, and the transition plan, until the buyer is fully in the seat and the money is fully in your account.
Real, serious buyers.
The people viewing your business are signed in, vetted, and actually in the market, the kind of buyers who sign NDAs and show up ready to move. We do not broadcast your business to a crowd of browsers. We put it in front of qualified acquirers who can actually close.
Your business stays protected.
Your sensitive information is gated behind an NDA, and every buyer who wants the details has to sign before they see a single number. Nothing confidential, your financials, your operations, your identity, is exposed to casual browsers. You control who gets access, and there is a record of everyone who signed.
Buyer liquidity
A global network of serious buyers
We partner with Flippa.com to get you global reach to buyers with in tracked liquidity.
Buyer data map above represents reach acquired through our deal partner, Flippa.com. Zogby LLC is a licensed partner broker of Flippa.com
Timeline
How long it takes
No two businesses move at the same speed, but here is what most sellers can expect once the process starts.
Free valuation tool
What's your business worth?
Get a free, instant valuation range — plus the exact factors driving your number and how to improve it. About two minutes, no obligation.
Get my free valuationNot ready to sell yet? Get on the Exit Ramp.
The membership for founders who plan to exit eventually. Track your valuation over time, work the buyer-diligence checklist, and plan backwards from a target exit date, so the sale you want someday becomes a plan with dates on it.
Buyers pay for what you can prove. Members show up to market with the history, the numbers, and the story already in order.
Run by an operator
Don’t leave your Generational Exit up to chance.
I am Ben Zogby. I built an internet business and sold it for $1.8M, and since then I have bought several businesses of my own. I have sat on both sides of the table, as the founder sweating the exit and as the buyer underwriting the risk, and I know exactly how these transactions really work.
I built Zogby because too many great businesses never get the exit they deserve, and too many buyers overpay for the wrong deal and struggle after the handover. I want to see more founders exit well, and more buyers actually succeed with what they acquire.
So every deal here is run by someone who has built, valued, bought, and sold, all the way to close. You are never left to figure it out alone.
Closed deals
Businesses we have taken to a close
Real exits run start to finish by Zogby. Names stay confidential, the outcomes are real.
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For buyers
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